Practice what you preach. A brilliant example shown by South Africa’s electricity provider Eskom in it's advertising campaign.

[via WattWatt]

Axe, the brand specialized in male grooming products is well know for it's sexually laced and funny advertisements. Here are some of the best Axe ads that I could find on the net. Beware, the Axe Effect ahead.

1. This one steals the show. This mouse pad created to launch their website, AxeFantasy.com is placed under a skirt and you have to put your hand "up" the skirt in order to reach it. A pretty risky mousepad, especially since it was done in Dubai, which is a muslim country.




2. Cool towels.






3. Another creative desgin. The lingerie on the door are printed.




4. Toilet signs




5. Another toilet sign.




6. Emergency Exit sign




7. A peep-hole above a male urinal.




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15. This one is seen in front of a tunnel entrance